Floral arrangements can be seen in many homes around the country and elsewhere around the world.They are also often seen displayed in outdoor locations as a way of showing respect or brightening an area up.Such decorations are known to lift people’s spirits and are in many cases, they are given out as presents.Both real and artificial flowers have proved popular among consumers for some time, but is has been suggested that synthetic versions are currently gaining in popularity.
According to a report in the Daily Mail, “artificial flowers appear to be making a comeback”.It noted that retailers have recorded rising sales as consumers seek cheaper and more sustainable versions of the visual treats.One firm to have seen sales of such floral arrangement increase is Debenhams.The organisation recorded a 92 per cent rise in sales of its artificial range since last year.
Meanwhile, rival operation Marks and Spencer noted that sales of its best seller were up 300 per cent on the previous 12-month period.Indeed, such was the demand for the items that it sold out.Commenting on the trend, florist Simon Lycett, who has been involved in organising flowers for high-profile weddings such as the union between Prince Charles and the Duchess of Cornwall, said artificial products have come a long way since they first went on the market.Also, the fact that many fresh flowers are now out of season has boosted sales of their synthetic rivals.
Offering advice, he added: “Never use roses at this time of year, for example, but instead choose some lovely autumnal hydrangeas.” The recession is thought to be one of the main factors behind the high sales of artificial floral creations.Consumers are seeking such products because they represent better value and so do not drain their finances in the same way.
